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词汇 milline
释义

Definition of milline in English:

milline

noun ˈmɪllʌɪn
Advertising
  • A unit of measurement of the value of advertising space in a newspaper, magazine, etc., calculated by multiplying the cost per line by one million and dividing the result by the circulation of the publication. Frequently attributive, especially in "milline rate".

Origin

1920s; earliest use found in Printers' Ink. From mil- + line.

Definition of milline in US English:

milline

nounˈmɪllʌɪn
Advertising
  • A unit of measurement of the value of advertising space in a newspaper, magazine, etc., calculated by multiplying the cost per line by one million and dividing the result by the circulation of the publication. Frequently attributive, especially in "milline rate".

Origin

1920s; earliest use found in Printers' Ink. From mil- + line.

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