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词汇 aided recall
释义

Definition of aided recall in English:

aided recall

noun
  • A method of market research in which a subject is given reminders or cues in order to evaluate how well the information contained in an advertisement, programme, etc., has been assimilated.

Origin

1930s; earliest use found in National Marketing Review.

Definition of aided recall in US English:

aided recall

noun
  • A method of market research in which a subject is given reminders or cues in order to evaluate how well the information contained in an advertisement, programme, etc., has been assimilated.

Origin

1930s; earliest use found in National Marketing Review.

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