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词汇 relationship marketing
释义

Definition of relationship marketing in English:

relationship marketing

noun
  • A type of marketing intended to foster a long-term business relationship with a customer, especially by offering personalized service.

Origin

1980s; earliest use found in The Wall Street Journal.

Definition of relationship marketing in US English:

relationship marketing

noun
  • A type of marketing intended to foster a long-term business relationship with a customer, especially by offering personalized service.

Origin

1980s; earliest use found in The Wall Street Journal.

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